All DealerComp SEO research begins with a control group located in the local area of a vendor-supplied example web site. Huffines Hyundai is the seed web site for this Reynolds SEO analysis report. DealerComp takes a snap-shot of the local competition using a robot that analyzes keyword rank on Google, Yahoo, Bing, Ask and AOL.
Keyword rank is not the best way to analyze web site SEO. It is useful to spot anomalies. You can skip directly to the detailed SEO analysis of Reynolds & Reynolds here.
Reynolds & Reynolds dealer web site Search Engine Rank
This score is derived from approximately 30 Make/Model/Local keywords rank weighted by search engine significance. Weighting means that because Google handles approximately 70% of search traffic, the dealer’s keyword rank on Google carries 70% weight in this report.
| Vendor | Dealer | Dealer Web Site |
| Reynolds | Huffines Hyundai McKinney | www.huffineshyundaimckinney.com |
| ADP | Freeman Hyundai | www.freemanhyundai.com |
| Cobalt | Eckert Hyundai | www.eckerthyundai.com |
| VinSolutions | North Texas Hyundai | www.northtxhyundai.com |
| Reynolds | Southwest Hyundai | www.southwest-hyundai.com |
The anomaly in this group of Hyundai dealers in the Dallas area illustrates very well how web site architecture and web site SEO play a very different role for every dealer. Notice how Huffines Hyundai has very poor keyword rank while the other Reynolds dealer web site, Southwester Hyundai ranks very well.
This will prove to be very different concerning how these two sites index in detailed SEO analysis of Reynolds & Reynolds
