PCG – Pasch Consulting Group

Automotive Search Engine Spam Update

Google’s recent algorithm changes targeting search engine spam has got to have a few automotive SEO vendors worried. Not only has Google changed the algorithm to penalize poor content quality sites, they are providing a Google Chrome browser extension that allows anyone to flag sites they feel are not relevant or obviously promoted via black hat [...]

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Still Using Urchin?

Google stopped supporting Urchin in 2007 simply warning that it may not report accurately. Decommissioning Urchin means it will stop working altogether, but no deadline exists and Google had said it will be sure to warn when it does. With Google introducing a third generation of tracking methods, Asynchronous Tracking, it seems to me that using Urchin is not the way to impress your SEO peers

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DealerComp Tracking

This is a list of car dealer website vendors currently tracked on DealerComp for automotive SEO

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